Vidisha, 13 September 2024: Fortune SuPoshan is a flagship project of Adani Wilmar, which is implemented by the Adani Foundation across 17 locations in 11 states in India. It aims to contribute to the government's Poshan Abhiyaan on reducing Malnutrition and Anaemia among children below 5 years of age, adolescent girls, pregnant women and lactating mothers. The project is implemented among communities through community-level volunteers known as SuPoshan Sanginis. These Sanginis are trained to identify and refer malnourished children, provide home-based counselling, conduct cooking demonstrations, organize focus group discussions and nutrition camps, conduct village-level programs, develop kitchen gardens and create community awareness about malnutrition-related issues.

On 11 September 2024, the project was launched in Vidisha district of Madhya Pradesh.

According to the National Family Health Survey (NFHS-5), in Vidisha, the stunting rate among children under five years of age is 41.1%, while 40.4% of children are underweight. The level of severe Malnutrition in the wasting category among children in this age group stands at 21.4%.

SuPoshan aims to support the nutrition drive to achieve the Prime Minister's goal of a well-nourished India and contribute to the work of Integrated Child Development Services (ICDS) for a Malnutrition- and Anaemia-free society. Each Sangini will collaborate with three Anganwadi centers and support monitoring and measurement, family counselling, group discussions, developing kitchen gardens and wash baskets, and work to strengthen IYCF and WASH practices. The work will be done in coordination with the ICDS department. Each Sangini will be equipped with a weighing machine, an infantometer, stadiometer and a modern tablet with which she will teach informative videos using technology.

The project will be implemented for a period of 4 years starting from the baseline survey by a third party. It was launched in Jalori Garden Hall, Vidisha, by Mrs Shashi Mishra, Additional District Collector.

Municipality Chairperson Mrs Preeti Rakesh Sharma presided over the programme and emphasized upon the importance of working on sensitive issues like Malnutrition and Anaemia for a healthy society. She expressed her commitment to extend all possible support towards the success of this noble cause.

Mr Bharat Singh Rajput, District Project Officer, ICDS, Vidisha, emphasized upon achieving the objectives of the Fortune SuPoshan project by establishing communication and connect. Mr Vivek Yadav, Lead - Health & Nutrition, Adani Foundation, Ahmedabad, presented the project information. Mr Yogesh Tiwari, Chief Medical and Health Officer of Vidisha, said the Health Department will provide full support to eradicate Malnutrition and Anaemia from the district. Mr. Mukesh Saxena, HR Head of Adani Wilmar, Vidisha, congratulated the team and expressed his best wishes for the project’s successful implementation.

More than 170 participants were present on the occasion, including team SuPoshan, District Panchayat office-bearers, officials from ICDS and Health Department, Anganwadi workers and SuPoshan Sanginis.

About the Adani Foundation

Since 1996, Adani Foundation, the community engagement arm of the Adani Group, has remained agile and deeply committed to making strategic social investments for sustainable outcomes across India. It is empowering and enriching the lives of children, women, youth, and marginalised communities in the core areas of education, health and nutrition, sustainable livelihood, community development, and climate action. The strategies of the Foundation are integrated in national priorities and global Sustainable Development Goals. Adani Foundation is currently operating in 6,769 villages across 19 states, positively impacting 9.1 million lives.